Steve Jobs Tribute
- Ice Water in Hell
For our fifth D conference, both Steve and his longtime rival, the brilliant Bill Gates, surprisingly agreed to a joint appearance, their first extended onstage joint interview ever. But it almost got derailed.
Earlier in the day, before Gates arrived, I did a solo onstage interview with Jobs, and asked him what it was like to be a major Windows developer, since Apple’s iTunes program was by then installed on hundreds of millions of Windows PCs.
He quipped: “It’s like giving a glass of ice water to someone in Hell.” When Gates later arrived and heard about the comment, he was, naturally, enraged, because my partner Kara Swisher and I had assured both men that we hoped to keep the joint session on a high plane.
In a pre-interview meeting, Gates said to Jobs: “So I guess I’m the representative from Hell.” Jobs merely handed Gates a cold bottle of water he was carrying.